Business

Flight Centre's AI agents help advisors build holidays

Flight Centre Global Leisure has built AI agents that help travel advisors assemble complex holidays and give customers instant replies. Chief product officer Wendie Lee, speaking in an interview at Salesforce's Dreamforce conference, says the tools have grown sales, lifted average booking value and lowered the cost of service. The travel group plans to deploy AI agents across every one of its leisure brands and functions, backed by new executive appointments.

Why it matters: If your team builds quotes or answers the same customer questions, an AI assistant that pulls together the facts could free up time. Flight Centre's Wendie Lee says it still keeps phone contact open for customers who want it.

Source: iTnews